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Imperial Commercials acquires DAF service centre AM Bell

Imperial Commercials acquires DAF service centre AM Bell

AM Bell becomes Imperial Commercials Macclesfield

  • Imperial Commercials, DAF Trucks’ largest dealer group in the UK and Europe, has acquired Macclesfield-based DAF Trucks commercial vehicle service centre, AM Bell. The acquisition follows the retirement of AM Bell directors, Stella Bell and Mick Cope. AM Bell is acquired as a going concern with all current staff transferring to the new business.

    The service dealership, which is now named Imperial Commercials Macclesfield, had already established itself as a successful, independent service centre within the DAF Dealer network boasting an excellent reputation locally. Plans are afoot to develop the business with recruitment for additional workshop staff already underway.

    Imperial Commercials Macclesfield fills a strategically important location for Imperial Commercials and bolsters the dealer group’s position as the UK’s largest independent commercial vehicle dealer. The location, on Leek Old Road, Sutton, now forms part of the Imperial Commercials’ Stoke-on-Trent region which also includes sites in Stoke-on-Trent, Wrexham and Deeside near Chester.

    Facilities in Macclesfield comprise a five-bay workshop and, importantly for local operators with any fleet make-up, an ATF lane and tachograph centre. All prerequisite modern workshop equipment is included and is staffed by six skilled technicians.

    Newly-appointed Regional Director for Imperial Commercials’ Stoke-on-Trent region, Steve Affleck, said, “This acquisition has allowed us to expand our footprint into a key area. The business is well established and already boasts many loyal DAF customers, and we will continue to deliver those high service levels to which they have become accustomed – indeed, we will strive to exceed them with additional technicians and parts lines, including DAF Trucks’ exceptional TRP range of all-makes and trailer parts.

    “With investment into key areas of the business,” he said, “we forecast strong growth on the back of our excellent aftersales offering.”

    Matt Lawrenson, Managing Director at Imperial Commercials, added, “This acquisition further supports Imperial Commercials’ growth strategy for its UK footprint within the DAF Dealer Network. DAF Trucks is a key strategic trading partner for Imperial Commercials,” he said, “with our values very much aligned and our brands combining well to deliver Service Excellence for our extensive UK customer base. AM Bell is an important Service point, an excellent business and will fit seamlessly into our Stoke on Trent Region.”

    In the photo Mick Cope Retiring Managing Director AM Bell. Mick is staying on during the transition period and Jon Stubbs, General Service Manager, Imperial Commercials Stoke & Chester.

Notes to Editor:

Imperial Commercials:

-        is the largest independent commercial vehicle dealer group in the UK. Its 29 dealer locations encompass 25 DAF Trucks outlets, the largest DAF Trucks dealer group in the UK & Europe.

The company is part of Motus Holdings (UK) Ltd., which:

-        operates across the UK automotive sector, with interests in sales, service, parts, bodybuilding and equipment supply.

-        directly employs some 3,000 people in the UK and turns over in excess of £1bn.

-        currently has 112 automotive franchise outlets across 68 locations, covering passenger vehicles, trucks and vans – truck and van, 84 franchise outlets; passenger cars, 28 franchise outlets. There are also four service-only sites operated, two specialised CV bodybuilding units and seven body repair centres.

-        operates the largest DAF Trucks dealership group in Europe, and has franchises with Alfa Romeo, Citroen, Dacia, Fiat, Ford, Isuzu, Jeep, Kia, LDV, MAN, Mazda, Mercedes Benz, Mitsubishi, Nissan, Peugeot, Renault, Seat, Vauxhall and Volkswagen. Combined sales figures place the company well inside the Top 15 of UK automotive dealer groups overall.

-        has interests in: parts supply through its Truck & Trailer Equipment operation; online van sales through its Best Van Deals business; body conversions through its Mackworth brand at Mackworth and Halesowen; curtain-sides through its Halesowen site; and supply of tail lifts and shutter doors through its Humberside Tail Lifts business, which also supplies trailer parts with its parts4taillifts.com.

-        is part of Imperial Holdings, a South African company founded initially as a single car dealership in 1948. Today, Imperial Holdings is listed on the Johannesburg Stock Exchange, directly employs some 50,000 people worldwide and has a turnover of more than £7bn.

 

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"“This acquisition further supports Imperial Commercials’ growth strategy for its UK footprint within the DAF Dealer Network. DAF Trucks is a key strategic trading partner for Imperial Commercials,” he said, “with our values very much aligned and our brands combining well to deliver Service Excellence for our extensive UK customer base. AM Bell is an important Service point, an excellent business and will fit seamlessly into our Stoke on Trent Region.”" Matt Lawrenson, Managing Director, Imperial Commercials